A system for building brands people believe in.

SamShoe Brand Production Co. bridges the gap between business strategy and creative execution—so you can stop guessing and start building something unified, useful, and unforgettable.

A Simple (not simplistic) Creative Approach To Build Your Consistent Brand

Align your team, your identity, and your content.

A 3-phase approach to clarifying your brand, identity, and content for maximum impact.

Brand strategy

Align your
Brand champions

Clarify your purpose, message, and audience with practical, team-ready workshops. No jargon. No bloat. Just clear direction.

Identity, Logos, Website

Activate Your
Brand Identity

Design a brand world worth stepping into—logo, visuals, website, and brand assets, all cohesive and intentional.

Video Production

Attract Your
Brand Audience

Produce strategic, video-first content that builds trust, grows awareness, and turns attention into action.

 

Recent Work

Freatured

Video Work Samples

SamShoe Brand Production Company Services

We offer a range of services to help brands align, build, and deploy their identity while creating impactful content.

The 48-hour Audit

Uncover the strengths, weaknesses, and opportunities in your brand or content with our 48-hour Audit. This fast, actionable process delivers clear insights and a strategic improvement plan tailored to your business.

$750

Audits delivered 48-hours after Audit Kick-off Meeting

Meet The Core Team

Atlas E. Lephant

Branding Builder & Strategist

Atlas embodies the SamShoe brand. Bold, jovial, hardworking, Atlas is visual embodiment Sam Shoemaker and the core values, vision, and vibe of SamShoe Brand Production Co

Atlas reminds us who we are and why our work is important. His role is a vital part in building our brand world — It’s the same role that your brand must play in order to stand out in a boring world of sameness. 

Why an elephant? The answer may surprise you...

Sam Shoemaker

Creative Director & Producer

Sam Shoe(maker) is a well-seasoned creative director with 15+ years in branding, design, and marketing. In his work, Sam is has two passions: 1) Making big creative ideas accessible to everyone. 2) Providing exceptional leadership to creative teams and projects.

Annie Moyer

Art Director & Designer

Annie Moyer is an exceptional designer for all things brand, web, marketing, spaces, and beyond. Her talent for creating unificaiton and consistency is a secret weapons at SamShoe BPC. For 8+ years she’s been Sam’s partner in brand identity and web design. 

Megan Shoemaker

Admin & Client Support

Megan Shoemaker is a retired teacher and brings 15+ years of exceptional comms and project coordination experience. Her ability to detail and follow-up on projects is crucial to keeping SamShoe BPC projcets on track.  Megan is married to Sam, and she keeps SamShoe and the Shoemaker Household running at full throttle! 

a Built-For-You Team​

Expert Creative Partners

We customize to the team you need with vetted specialists in design, videography, photography, motion design, web development, paid media, social media management, and more.

Why Work With SamSHoe?

Why work with SamShoe instead of a freelancer?

Take it from our creative partners — Nearly all our independent creative partners tell us they lack experience in business acumen, strategy, marketing, and sales. SamShoe BPC brings the expertise in creative leadership that bridges the gap between business strategy & creative execution. 

Psst… Are you a soloprenuer or freelancer — Let’s hang out!

SamShoe BPC Core Values

#1

People
First

We prioritize people over projects. Trust, respect, and collaboration come first.

#2

Purposeful Creativity

We create with intention—every idea serves a clear purpose.

#3

F.I.R.E. Execution

Fast. Inexpensive. Restrained. Elegant. Constraints fuel our best work.

#4

Joyful
Progress

We grow a little every day—and have fun doing it.